This contract is concluded between the two parties whose complete data is provided in the attached contracting form, referred to herein as "the First Party" (Owner of the advertising space / Publisher) and "the Second Party" (Advertiser / Client), collectively referred to as "the Parties". In accordance with the provisions of the Egyptian Civil Code No. 131 of 1948, the Commercial Law No. 17 of 1999, the Intellectual Property Rights Protection Law No. 82 of 2002, the Personal Data Protection Law No. 151 of 2020, the Advertising Regulation Law No. 33 of 2023, the E-Commerce Regulation Law No. 15 of 2022, and the applicable laws and regulations in the Arab Republic of Egypt, this agreement aims to organize the relationship of leasing digital advertising spaces between the First Party (Owner of the advertising space / Publisher) and the Second Party (Advertiser / Client), whereby the Publisher is committed to providing specific advertising spaces on their digital platforms (website, application, social media platform, advertising network, etc.) for the Advertiser, in exchange for an agreed remuneration, for a specified period, with the specifications of the advertising space, conditions for displaying the advertisement, measurement and reporting mechanisms, intellectual property rights, compensation terms and penalties defined, all within a framework of transparency and compliance with the laws governing digital advertising in the Arab Republic of Egypt. The Parties have agreed to the following:

1- The following words and phrases - wherever they appear in this contract - shall have the meanings stated next to each of them, unless the context indicates otherwise:

2- Contract: refers to this Digital Advertising Space Lease Agreement in its entirety, including its annexes, with its preamble considered an integral part thereof.

3- Publisher / Owner of the Space: the first party in this contract, which is the owner or operator of the digital platform (website, application, advertising network, social media page, etc.) that provides advertising spaces for others.

4- Advertiser / Client: the second party in this contract, which is the natural or legal person that leases the advertising space to display its advertisements or promotional messages.

5- Advertising Space: the specified location on the digital platform where the advertisement will be displayed, including its size, shape, type, and duration of display.

6- Advertisement: the advertising material (text, image, video, banner, interactive ad, or any other content) provided by the advertiser for publication in the advertising space.

7- Digital Platform: the website, application, social media page, advertising network, or any other digital means owned by the publisher through which advertisements are displayed.

8- Lease Term: the period during which the advertisement occupies the advertising space, as specified in Article (3) of this contract.