This contract is made between the two parties, whose complete details are set forth in the attached contracting form, referred to herein as "the First Party" (Research Company / Service Provider) and "the Second Party" (Client / Decision Maker), collectively referred to as "the Parties." In accordance with the provisions of the Egyptian Civil Law No. 131 of 1948, the Commercial Law No. 17 of 1999, the Intellectual Property Rights Protection Law No. 82 of 2002, the Personal Data Protection Law No. 151 of 2020, the E-Commerce Regulation Law No. 15 of 2022, and the Consumer Protection Laws and regulations in force in the Arab Republic of Egypt, this agreement aims to regulate the relationship of conducting research and market surveys between the First Party (Research Company / Service Provider) and the Second Party (Client / Decision Maker). The Research Company commits to designing, implementing, analyzing, and providing reports on market surveys and research for the Client, aiming to provide accurate and reliable information about the market, competitors, customers, and trends, to assist in making informed strategic decisions, in exchange for an agreed-upon fee, with a specification of the research methodology, sample size, timeline, data protection, confidentiality of information, and terms of compensation and penalties, all within a framework of transparency and adherence to the highest standards of market research and the regulatory laws in the Arab Republic of Egypt. The Parties have agreed on the following:

Article (1) Contract Definitions
1- The words and phrases listed below - wherever they appear in this contract - shall have the meanings set forth next to each of them, unless the context of the text requires another meaning:
2- The Contract: Refers to this Market Research Agreement, including all its terms and annexes, with its introduction considered an integral part thereof.
3- The Research Company / Service Provider: The first party to this contract, which is the company specialized in conducting market research and surveys, collecting and analyzing data, and preparing reports.
4- The Client: The second party to this contract, which is the natural or legal person requesting a market survey or research and uses the results for decision-making.
5- Market Survey: The process of collecting and analyzing data and information about the market, competitors, customers, trends, and products, aimed at supporting marketing and strategic decision-making.
6- Research Methodology: The plan and procedures followed in conducting the market survey, including the design of the questionnaire, sample selection, data collection methods, and analysis techniques.
7- The Sample: A group of individuals or entities chosen to participate in the market survey, representing the target population.
8- The Data: The information collected from participants in the market survey, including answers, opinions, behaviors, and preferences.
9- The Final Report: The document provided by the research company to the client at the end of the project, which includes the results of the analysis, conclusions, and recommendations.
10- The Primary Data: The raw data collected directly from participants in the market survey, before being processed and analyzed.
11- The Secondary Data: The data collected from previous sources (government reports, previous studies, publications, etc.).
12- Contract Period: The period during which the research company is obliged to provide services, as specified in Article (3) of this contract.
13- Associated Parties: Includes subsidiaries, parent companies, sister companies, as well as directors, employees, contractors, consultants, agents, and representatives.

Article (2) Subject of the Contract and Scope of Services
1- Firstly: The required market survey:
2- The research company will conduct the following market survey for the client, as detailed in Annex (1) of this contract:
3- Title of the survey:  
4- Objective of the survey:  
5- Research questions:  
6- Target population:  
7- Sample size:   participants.
8- Sampling method:  
9- Data collection methods:  
10- Geographic areas:  
11- Secondly: Services Provided by the Research Company:
12- The research company will provide the client with the following services in the context of the market survey:
13- Research design: Designing the research methodology, defining the objectives, formulating the research questions, designing the questionnaire or interview guide, selecting the sample, and determining the data collection methods.
14- Data collection: Implementing the data collection process from participants, using the agreed methods, supervising the data collection process, and ensuring the quality and completeness of the data.
15- Data analysis: Analyzing the collected data using appropriate statistical and analytical methods, and deriving results and conclusions.
16- Report preparation: Preparing interim reports (if any) and a comprehensive final report, including results, analyses, tables, graphs, conclusions, recommendations, and the presentation.
17- Presentation: Delivering a presentation to the client to showcase the main results and recommendations.
18- Support: Providing support and consultation to the client in understanding and interpreting the results.
19- Thirdly: Required outputs:
20- Final report: An electronic copy (PDF) and a printed copy (if necessary) of the final report.
21- Raw data: An electronic file containing the collected raw data (in Excel or SPSS format or others).